Michael Gallardo – The Best Sales Course
Finally, A Sales Course That Has Everything.
250+ pages of frameworks, templates, scripts, strategy and resources to help you build more pipeline, close more deals and earn the income you deserve.
What You’ll Learn In The Best Sales Course
01 – Outbound
- Persona workbook
- Mastering talk tracks
- Interviewing customers
02 – Metrics
- 13 metrics to measure
- Workbook: Reporting and analytics
- Workbook: Business reports
- Workbook: Test tracking
03 – Sequence
- Sequence structure: Aggressive
- Sequence structure: Professional
- Sequence setup
04 – Cold Email
- Frameworks
- Subject lines
- CTAs
- 1st email
- Chat GPT prompts
- Chat GPT personalization (The PS)
- Chat GPT personalization (1st Email)
- Chat GPT email templates
- Chat GPT cold email examples
- Bump emails
- Close/lost re-engage
- Past customers
05 – Deliverability
- Best practices
- Not landing in SPAM
- Metrics to measure
- Tools and resources
06 – Linkedin
- Frameworks
- Connection requests
- 1st message
- 2nd message
- 3rd message
- Voice notes
07 – Cold Calls
- Frameworks
- Openers
- Questions
- Closing
- Discovery
- Objection handling
- Voicemails
08 – Video
- Best practices
- Frameworks
- Examples: Scripts
- Examples: Mini demos
09 – Selling
- Persona workbook
- Mastering talk tracks
10 – Discovery Calls
- 10 common mistakes
- Call structure
- Agendas
- First question
- Preparation
- Questions to learn more
- Process questions
- Differentiating your product
- Question strategy and tactics
- Storytelling
- Next Steps
- Multi Threading
11 – Demos
- 8 common mistakes
- Demo structure
- Call preparation
- Agendas
- Slide decks
- Before showing a feature
- After showing a feature
- Differentiating your product
- End of demo questions
- Multi Threading
- Next steps
12 – Multi Threading
- 4 core strategies
- Persona mastery
- Preparation
- Building trust
- End users
- Decision makers
- Multi threading framework
- Partnering with champion
- Mutual action plans
- Emails
13 – Late Stage
- Working with your champion
- Executive demos
- Referrals
14 – Negotiation
- Sharing price on the first call
- Proposals and visuals
- Discovery questions
- Negotiation strategies
- Multi year commitments
- Objection handling
- Talk tracks
15 – Email Templates
- Post discovery call
- Post demo
- When you get ghosted
- Providing value
- Multi threading
- Exec emails
16 – Exercises
- Discovery
- Demos
- Deal reviews
- Working with your boss
- Resources
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