Smart Marketer – Smart Business Exit

Become a Master of Exit Strategy & Maximize Your Business Valuation

Learn how to confidently navigate every step of selling a business — including finding the perfect buyer and deal structure, and securing your big payout — from Ezra and the team behind $1B in successfully sold brands.

Become a master in exit strategy as you learn how to optimize your business for salability and maximize your valuation.

With 8 modules, 100 videos and 25 swipeable resources, this course will teach you every stage of selling a business — from turning your company into an attractive asset, to choosing the right buyer and deal structure, to closing the sale quickly and efficiently.

What You’ll Learn In Smart Business Exit

• MODULE 1: Core Concepts of Becoming an Acquisition Target
  Learn what dictates the value of a business, how to maximize your valuation, and important dos and don’ts of selling a business.
• MODULE 2: The 4 Pillars of Business Values
  Optimize the 4 Pillars of Business Value — growth, risk, transferability and documentation — to create a feeding frenzy around your business.
• MODULE 3: Who Are My Potential Buyers?
  Learn about the 4 buyer types and different deal structures, and which transaction framework is right for you and your business.
• MODULE 4: The Process of Selling My Business
  Go step by step through the logistics of selling all or part of your business, including tips to expedite the process and avoid snags.
• MODULE 5: Selling Your Ecommerce Business
  For those selling an ecom business, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
• MODULE 6: Selling Your SaaS Business
  For those selling a SaaS company, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
• MODULE 7: Selling Your Content/Affiliate Business
  For those selling a content/affiliate business, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry.
• MODULE 8: Selling Your Agency
  For those selling an Agency, learn what buyers are looking for and how to apply the 4 Pillars of Business Value to this specific industry..

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