Henneke Duistermaat – The Enchanting Blog Writing Course
Learn how to captivate, educate, and inspire your readers
How confident are you about your writing skills?
Most of us are unhappy with our writing.
We’ve learned how to write at school. If we’re lucky we learned how to spell and avoid grammar mistakes.
But we weren’t taught how to engage our readers, how to keep their attention, how to persuade and inspire.
You can learn how to write well.
You can learn how to write a blog to engage prospects, boost your authority, and ultimately win more business.
And you know what?
Learning to write better is surprisingly straightforward …
First, you need to understand and practice the foundation of good writing: empathy for your reader.
Next, learn how to think as a writer—learn how to shape, simplify, and flesh out your ideas, so you can communicate with more clarity and power.
Finally, become more persuasive—learn how to keep readers spellbound, write more vividly, and inspire action with your words. This requires a basic understanding of reader psychology and an ability to create a hypnotic flow.
When you understand who your readers are and how to engage them, your writing voice becomes stronger and more personal. Readers will start to trust and respect you, and they’ll act on your advice. That’s how you’ll become more influential.
This is no ordinary writing course
This is a practical course that helps you implement the lessons so you’ll become a better, more confident writer. You’ll learn how to write enchanting blog posts, step by step:
- Learn blogging techniques: Short video tutorials (+ transcripts) show you the techniques that engage, educate, and inspire readers.
- Practice your skills: Annotated examples and guided activities teach you how to spot (and fix!) weaknesses in your writing.
- Improve your blog: Flexi-templates help shape your ideas and structure your blog posts.
This course is based on my coaching experience helping writers and non-writers share their ideas with more ease and joy.
What You’ll Learn In The Enchanting Blog Writing Course
- Module 1 – Build Your Blog on a Solid Foundation
- Module 2 – Generate and Select Ideas
- Module 3 – Flesh Out and Simplify Your Ideas
- Module 4 – The Anatomy of an Enchanting Blog Post
- Module 5 – Engage Your Readers [Openings]
- Module 6 – Educate with Gusto [Main Body]
- Module 7 – Inspire Your Readers [Closings]
- Module 8 – Become a Productive Blogger
About Henneke Duistermaat
Henneke Duistermaat is an irreverent writer on a mission to stamp out gobbledygook.
Henneke quit her corporate marketing job in 2012 and founded Enchanting Marketing to help small business owners and freelancers find their voice and share their ideas with gusto.
She has authored the books Blog to Win Business and How to Write Seductive Web Copy, and she’s created the 5-star rated courses Enchanting Blog Writing, Enchanting Copywriting, and Enchanting Headline Writing.
Henneke was recognized as a Top 50 Content Marketer by Express Writers and BuzzSumo (2018), and Semrush recognized her as a Top 100 Content Marketing Influencer (2022).
Brian Clark, Founder of Copyblogger, said about Henneke: “She knows how to engage and inspire readers, and she’s an excellent teacher.”
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