Lisa Cherney & Lisa Sasevich – Cash Through Clarity

What You’ll Learn In Cash Through Clarity

Module 1 – Claim ’Em

• Tune Your Marketing To Your Ideal Client’s Frequency,
• So They Hear You & They Buy!
• Differentiate between Target Market, Niche, and Ideal Client—get this and you’ll be streets ahead of your competition!
• Discover how to uncover and claim your Ideal Client so you really know who you are targeting. (No more settling for less than your Ideal!)
• Build your Ideal Client Profile so you can tune into their frequency, use the words they want to hear, and know where to find them.

 Module 2 – Attract ’Em

• Master This Marketing SuperPower &
• Attract Your Ideal Clients Like Magic!
• Discover how to “get inside the head” of your Ideal Client, use their words, and inspire sign-ups.
• Create headlines that attract your Ideal Client by applying Headline Questions of Attraction.
• Create a quiz or assessment you can use on your business card, website and even when you’re networking—this is a marketing Super Power as good as being able to read minds! Cash Through Clarity
• Walk away with THE juicy words for ALL these marketing pieces:
• Juicy websites
• Effective Juicy 30-Sec/Elevator Pitch
• Cool Opt-In Quiz/Assessment
• Powerful Headlines
• Catchy Talk Titles & Program Names
• Business Card (Make it a keeper!)
• Juicy Benefits
• Juicy Brochure/flyer words
• Bullets for sales page
• Posts on Facebook, LinkedIn, Twitter, etc.
• Words for all sales conversations

 Module 3 – Help ’Em

• Confidently Express How You Help ‘Em
• So You Charge What You’re Worth! Cash Through Clarity
• Distinguish your product or service for your Ideal Client Group.
• Determine the perfect Juicy Benefits that will attract your Ideal Clients.
• Discover the antidote to “I can’t afford to work with you”. (It’s easier than you think)
• Build your confidence and conviction in the value of what you are offering. (Without this, you’ll never be able to persuade your Ideal Clients to invest with you.)
• Find the courage and confidence to charge what you’re worth (and more). No more discounting your fees — you’ll be able to start charging what you want AND your ideal clients will be happy to pay it! Cash Through Clarity
• Get “full of yourself” so people believe you can create the outcome for them!

 Module 4 – Find ’Em

• Easily Find Your Ideal Clients & Get The Maximum Impact
• With The Least Amount Of Effort Cash Through Clarity
• Locate where your Ideal Clients are hanging out. (Imagine—no more wondering where they are, you’ll KNOW exactly where to find them!)
• Strategize how you will show up there, in their hangout, and in such a way they won’t be able to resist working with you!
• Find your Marketing Strategy Sweet Spot™ and maximize your efforts creating more free time. (After all, that is why you started your business in the first place!)
• Discover your marketing “fun zone” (Yes marketing CAN be fun—let me show you how!)
• Create your own unique Marketing Plan that focuses on your Ideal Client and your personal strengths and preferences. (You wouldn’t squeeze into someone else’s shoes… and now you won’t have to try to squeeze into anyone else’s marketing plan!)

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