Nate Schmidt – Ecom Copy Crash Course

Archivee: Nate Schmidt – Ecom Copy Crash Course

Course Curriculum:

• BUILDING YOUR FOUNDATION
  Introduction (3:36)
  Understanding Ecom
  Before You Do Anything…
• BASIC SALES, MARKETING, & COPYWRITING FUNDAMENTALS
  Introduction (2:20)
  The “Why” of Writing Copy
  Features vs. Benefits
  People Buy On Emotion, Not Logic
  Write Less, Say More
  Kiss Me
  Get In Their World
  Buy NOW, Not Later
  Entertainment Runs The World
  Give The People What They Want
• YOUR AD COPY
  Introduction + Visuals (3:23)
  Hook ‘Em
  The Deets
  The Call-To-Action
  Closing Thots
• YOUR WEBSITE
  Introduction (3:17)
  Congruency
  Trust
  Product Pitchers
  Urgency & Scarcity
  Social Proof
• YOUR PRODUCT DESCRIPTIONS
  Introduction (3:01)
  The Hook
  Short Description
  Addressing Objections & Concerns
  Your Call-To-Action
  Closing Thoughts (For Now…) (4:08)
• BONUS #1
  What Now? (10:15)
  Analyzing IG Ads (27:00)
  Big Nate’s “Troublesome Radio” Podcast Appearance – FULL Transcript
  The ECCC “Cheat Sheet”
  Big Nate’s Big Tweets
• BONUS #2
  Exposing My Exact Product Page Strategy (16:32)
  My “Secret” Product Page Building Tool (2:09)
  Revealing One Of My Ads (5:08)
  How I Find Winning Products With Facebook & AliExpress (17:46)
  Basic Facebook Ads Goodies (11:42)
  Niche-Picking For Dummies (15:13)

Nate Schmidt – Ecom Copy Crash Course

Nate Schmidt – Ecom Copy Crash Course

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